We’re delighted to see our client Grifo Developments featured in Kent Life Magazine, with their new Build-to-Rent development at Sea Road, Westgate-on-Sea recognised for its sensitive and thoughtful approach to interiors.
As part of the feature, our team shared the design philosophy that underpinned the project, ensuring details were rooted in the town’s Victorian heritage while tailored for today’s rental market.
From bold stripe motifs to tall skirting boards, shaker cabinetry and curved ceiling features, the interiors pay homage to the building’s origins while providing a practical, durable home for renters.
As Karolina Adamczyk, Director at Ademchic, explained: “Grifo Developments shares our passion for creating spaces that are as thoughtful as they are striking. By crafting a singular design language across interior branding and marketing, we’re reinforcing Grifo’s brand identity while designing environments that honour the past and elevate the experience of modern living.”
Ten Ways to Bring Heritage Elegance into a Modern Home
For the Kent Life feature, we created an additional guide for anyone looking to apply the same principles in their own space:
1. Think about proportions — If you have high ceilings, make the most of them. Taller skirting and cornices can help restore a sense of grandeur.
2. Add wall panelling — Panelling brings texture to flat walls and can instantly make a space feel more refined.
3. Choose ornate skirting — A subtle way to create a more elegant, finished look.
4. Use timeless colours — Soft, muted heritage-inspired shades like sage green, off-white or warm grey work beautifully.
5. Mix traditional and modern — A classic door with a sleek black handle. These combinations feel layered and up to date.
6. Try shaker-style cabinetry — Simple, smart and suits almost any home.
7. Add architectural touches — Features like an archway or curved wall soften modern lines.
8. Layer textures and finishes — Brushed brass, natural stone or limewashed paint add depth.
9. Choose accessories with impact — A statement mirror, framed artwork or velvet armchair.
10. Design for real life — Good design works hard. Clever layouts, built-in storage and lighting that makes everyday living feel easy.
If you’re a developer looking to balance heritage interiors with modern appeal, let’s talk about how design and branding can unlock value.